Digital Marketing Specialist

Digital Marketing Specialist

Who are we?

AgroCares is a dynamic and innovative company based in Wageningen, specializing in advanced agricultural solutions that empower farmers and agribusinesses worldwide. Our mission is to provide actionable insights that help optimize soil, crop, and feed management, leading to better yields and sustainable farming practices.  

Position Overview:

We are looking for a motivated and creative Digital Marketing Specialist to join our team on a part-time basis (24-32 hours per week). The ideal candidate will have a passion for story telling through digital marketing, with a strong focus on social media management, content creation, and e-commerce. As a Digital Marketing Specialist at AgroCares, you will play a crucial role in enhancing our online visibility and presence and driving engagement with our target audience.  

Key Responsibilities:

Social Media Management:  

  • Develop, execute and analyse social media strategies to increase brand awareness and lead generation. 
  • Initiate and support social media and online campaigns of our international partners/resellers 
  • Create and manage content (images, video, written) across various platforms and our website  
  • Support the commercial team with event planning, preparation (exhibitions, tradeshows, conferences etc)  
  • Assist the commercial team in managing our userbase through webinars, user meetings and user community development.  

 

Content Creation for Website and Webshop: 

  • Write and publish engaging content for our website and webshop, including product descriptions, blog posts, and landing pages. 
  • Ensure content is optimized for Search Engine Optimization (SEO) to drive organic traffic. 
  • Collaborate with the sales team to create visual content that aligns with our brand identity. 

 

Campaign Development and Execution: 

  • Assist in the development of our online marketing strategy 
  • Take care of the planning and execution of online marketing campaigns, including email marketing, and social media advertising. 
  • Analyse the performance of campaigns and provide insights for improvement. 

 

Analytics and Reporting: 

  • Monitor and report on key metrics related to website traffic, social media engagement, and campaign performance. 
  • Use data-driven insights to refine strategies and improve overall marketing effectiveness. 

Qualifications:

  • A degree in Marketing, Communications, or a related field. 
    Proven experience in social media management and content creation. 
  • Familiarity with SEO best practices and digital marketing tools (e.g., Google Analytics, CMS platforms, social media management tools). 
  • Strong writing and editing skills, with a keen eye for detail. 
  • Ability to work independently, manage multiple tasks, and meet deadlines. 
  • Experience in e-commerce or a related field is a plus. 
  • Proficiency in English and Dutch is required. 

What We Offer:

  • A dynamic and innovative work environment within a forward-thinking company. 
  • Flexible working hours (24-32 hours per week) with the possibility of remote work. 
  • Opportunities for professional growth and development. 
  • A collaborative and supportive team culture. 

Are you interested?

Interested candidates are invited to submit their resume and a cover letter detailing their relevant experience and motivation for the role to info@agrocares.com. Please include "Digital Marketing Specialist Application – Your Name" in the subject line.